Last year alone, only 29–34% of the features we sold were suitable for beginners, even though beginners—at 42–48%—make up a significant portion of every wake park’s target audience.
So if we fail to get beginners excited about the sport through quick successes, we risk losing our greatest revenue and growth potential.
For this reason, we’ve teamed up with the wakeboarding coaching platform “Wakeboard Campus” to develop a new standard for beginner features. Each feature has been specifically designed for first-time attempts and quick successes without fear.